Step 1
Campaign
Performance Alert
Last weekNow
Your campaign performance drops.
The signal appears. You still have time to change the outcome.
Know what’s actually working. Act on it instantly.
Triple Whale is the AI operating system built for modern commerce. It sees your whole business in real time, tells you what’s actually driving growth, and executes when you say go.
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Trusted by 65,000+ top brands globally
A scenario every operator knows
Stop making uninformed decisions.
When your performance drops, your window to act closes fast. And when platforms disagree, your team rushes to act without the full picture.
Step 2
Meta
+14%
Shopify
-27%
GA4-2%
Platform performance reporting
Summary
Meta+14%Shopify-27%GA4-2%Your platforms give conflicting answers.
Each system reports its own version of what happened to your business.
Step 3
Today, 12:09pm
I don’t want to overreact to one bad day.But every hour we wait, spend keeps running.Do we hold, cut, or move the budget?We’re pulling the data now to try and figure it out.
Your team scrambles while spend keeps running.
Your teams investigate, compare reports, and wait for agreement.
Step 4Decision window closed
You:My Meta ROAS dropped — what should I do?Traditional LLM:A drop in Meta ROAS almost always comes down to one of the four things:
Ask anything...
- Creative fatigue
- Auction pressure
- Audience saturation
- Post-click drop-off
Ask anything...Generic AI makes your blind spot feel certain.
An LLM with limited context provides an answer.
Step 5
Your goals
Your margins
Your inventory
Your customers
Your true performance
Your history
What the LLM is missing:
Your goalsYour marginsYour inventoryYour customersYour true performanceYour historyYour team acts without the complete picture.
The answer sounds confident. Your context is incomplete. Your timing is late.
How the platform works
With Triple Whale, you’re no longer lost at sea. You’re sailing. You’re commanding.
Get started for free
No credit card required.
Connect
Unify data from every ecommerce and retail channel, store, customer touchpoint, inventory, and more, in minutes.
Measure
See what actually drives growth with Attribution, MMM, and Incrementality working together.
Decide
Moby turns ecommerce analytics into clear, prioritized recommendations.
Act
Take action yourself or put Moby to work, with your team always in control.
The numbers speak
for themselves.
+42%
New customer revenue
Increase in new customer revenue within 90 days.
10x
Time saved
10x faster analysis & actions using Moby AI
MeetMoby
Every AI model has different strengths. Moby is the only way to put all of them to work for your ecommerce business.
Moby Actions
Moby is connected to your ad accounts, so it can scale budgets, pause underperformers, launch campaigns, and more, all from the same data behind your reports.
Learn more
Hear how two iconic brands integrate Moby into all their workflows.
AI will act on whatever numbers you give it. Compass makes sure they’re the right ones.
Compass unifies Attribution, Marketing mix Modeling (MMM), and Incrementality into one trusted view of performance everywhere you sell, online and offline.
Measure impact
Capture the total impact of marketing everywhere you sell — from DTC and Amazon to retail.
Prove incrementality
Validate true incremental impact with GeoLift tests and ground measurement in causal evidence.
Allocate budget
Get a weekly action plan showing where to increase, decrease, or hold spend.
Optimize performance
Shift spend in real time toward the channels, campaigns, and ads driving performance.
And with trusted data, you can automate media buying with Moby.
Let’s face it: Media buying teams spend too much time managing strategies by hand, leading to missed revenue and wasted spend. There’s a better way.
- Step 1
Teach Moby how your team buys media.
Share your goals, budget & channel strategies, performance targets, and how your team makes media buying decisions.
- Step 2
Turn your strategy into an autonomous playbook.
Set the schedules, thresholds, and guardrails that define what Moby should watch, recommend, and act on in each channel.
- Step 3
Review Moby’s suggested actions.
Review each recommendation and see the evidence behind it. Then approve, reject, or adjust the action.
- Step 4
Let Moby run the day-to-day.
Let Moby handle routine advertising actions, send daily performance reports, and ping you in Slack when needed.
More brands in command.
“AI is only as good as the data feeding into it. Moby has the full context of our business in real-time. That’s why we trust it to make the decisions that matter. We wouldn’t be able to move as fast as we do without it.”
Susan KeatingSVP Growth & Digital CommerceYSE Beauty
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